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Lazy writing...the root cause of unproductive B2B pipeline generation.
"Easy reading is damn hard writing" -Nathaniel Hawthorne
Dec 9, 2023
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Eric Shaver
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Lazy writing...the root cause of unproductive B2B pipeline generation.
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October 2023
Uncomfortable C-level selling word of the day: Fiduciary
I drop "fiduciary" a lot when teaching C-level selling to B2B salespeople.
Oct 24, 2023
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Eric Shaver
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Uncomfortable C-level selling word of the day: Fiduciary
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Kensei launches The Lexicon Sales Method
What's in a name?
Oct 9, 2023
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Eric Shaver
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Kensei launches The Lexicon Sales Method
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